Why should you Attend VRLA?

  • Discover world premieres of VR games and interactive technology.

  • Learn from top experts in immersive and transformative technology.

  • Experience the future.

  • Two full days of illuminating panels and presentations.

  • Transcend reality on the expo floor with hundreds of innovative technology companies.

  • Connect with leading professionals shaping our future.



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What is VRLA?

Experience the next generation of immersive and transformative technology at VRLA 2018! The VRLA Expo hosts a thriving community of developers, entrepreneurs, enthusiasts and more, all excited and curious about this modern renaissance of virtual reality, augmented reality and immersive technology. This year’s theme, ‘A New Reality,’ represents an expansion of the expo’s scope beyond VR and AR to explore new ways emergent technology improves our lives both in and out of the headset. New verticals include AI, internet of things, robotics, blockchain, 3D printing, alternative energy, cryptocurrency, biotech, and more. With 12000+ attendees, hundreds of tech demos, art installations, educational sessions, and product launches, attendees and exhibitors will experience a convergence of the most innovative technologies shaping our world. VRLA provides a platform for you to become embedded in this ecosystem of the future.

Who is behind VRLA?

VRLA Expo is produced by New Realities Inc. an organization that produces VRLA Expo, VRLA School workshops, and The Proto Awards – the first-ever award show for VR content. Meet the VRLA team here.

Who attends VRLA?

People come to VRLA from all over the world to see the latest advancements in VR, AR, and everything related to immersive technology. Past attendees to VRLA include entrepreneurs, software developers, hardware manufacturers, producers, directors, ad agencies, venture capitalists, integrators, reps from all the major motion picture studios, VFX houses, theme parks, and theater chains.

Who exhibits at VRLA?

From brand new startups to corporate mainstays, all types of companies are represented at VRLA. Developers, content creators and entertainment industry entities make up the majority of exhibitors, but all aspects of VR/AR technology are represented—including HMDs, mocap/tracking systems, 3D/VFX/rendering tools, game engines, audio tools, 360 video hardware and software, camera technology, location-based entertainment technology, advertising, data, science, education, medical. You get the idea! 🙂

Where is VRLA held?

VRLA Expo 2018 will be held May 4-5 in South Hall of the Los Angeles Convention Center. (1201 S Figueroa St, Los Angeles, CA 90015)

What is the Pro Pass?

VRLA is a two-day event. Friday May 4th and Saturday May 5th. Friday is Pro Day and it’s geared toward industry professionals. Friday is the day that companies send their employees to do business. Tickets are more expensive because there are fewer of them.

Can I buy just a Friday Pass?

No. We do not offer any Friday only passes, only the two day Pro Pass for Friday & Saturday.

How else do the two days differ?

Pro Pass allows for access on both Friday and Saturday. Panels and presentations are more business and developer focused on Friday. While both days are open to the public, generally speaking, Saturday is consumer facing.

Is this show primarily B2B or B2C?

Although we have many more Saturday attendees than Friday, we would say both days (B2B & B2C) are of equal importance to our exhibitors.

How do I qualify for a Student Pass?

Student passes are eligible for any “student” who is currently enrolled in school. Students must present a valid proof of identification.

I’m a member of the press and wish to attend VRLA 2018. How do I register?

Please go to the Press tab in our navigation bar and submit an application.

When will the schedule and sessions be announced?

The Schedule will be fully announced online by March 2018. Visit the Schedule page of this website for the details on sessions and speakers across our theatres.

How does VRLA choose their sessions for 2018 programming?

VRLA curates its programming to cover emergent and current technologies across the spectrum of the industry. Including topics in: AR, VR, XR for business, gaming and entertainment, to machine learning, artificial intelligence and beyond. We also have diversity mandates seeking overall balance in our programming–in terms of gender identity, sexual orientation, ethnicity, nationality, race, abilities, and religious beliefs. VRLA believes that diversity within our expo helps us to build a more powerful and inclusive community.

Ok, I want to exhibit! How do I do it? How much does it cost? What do I get?

You can check out our sponsorship options by clicking READ MORE below. WHY YOU SHOULD COME: Reach thousands of immersive and transformative tech professionals, consumers, and creators while gathering real-world feedback. Acquire new leads and create new business partnerships. Announce new products and content to major industry press.

Read more

How do I qualify for the INDIE ZONE ( FREE ) exhibit area?

Every year we accept over 100 FREE tables into our INDIE ZONE. You can apply through our sponsorship page here (LINK). You will be notified within 14 days of applying if you have been accepted. Acceptance takes into account many aspects including your company’s development stage, funding history, start-up aspects, as well as your demo size, type of experience, entertainment factor, and more. Deadline to apply for our INDIE ZONE is Thursday, January 31, 2018.

Is it family friendly?

VRLA welcomes anyone over 7 years old, however some exhibitors may choose not to show their demos to people under 13 years old.

Can I cancel or transfer my ticket to someone else?

Cancel Ticket: Ticket cancellation is available before March 2, 2018. After March 2, 2018 ticket purchases of all levels become non-refundable. All refunds before March 2, 2018 will be subject to a processing fee. Transfer Ticket: Transfer of registration to another person may be done before May 1, 2018. In order to transfer your ticket original attendee must email written consent to Streampoint Support at VRLAreg@streampoint.com or call 1-866-998-7941. There is NO ONSITE TICKET TRANSFER ALLOWED.

Can I get a refund for my ticket?

Ticket refunds are available before March 2, 2018. After March 2, 2018 ticket purchases of all levels become non-refundable. All refunds before March 2, 2018 will be subject to a processing fee.

I can no longer attend VRLA Expo 2018. Can I receive a refund?

We are are only able to issue refunds until FRIDAY MARCH 2, 2018. We appreciate your understanding. After this date we will not refund any tickets that have been purchased.

How can I print a receipt or confirmation of my registration?

You should have received an email copy of your receipt with your registration and barcode to scan when you received with an attached ticket. If you did not receive an email confirmation, please contact contact@virtualrealityla.com.

When can I pick up my badge?

  • Registration will open for Exhibitor Badge pick up on Thursday, May 3rd at 8AM.
  • Registration will open for Attendee Two Day – Pro Pass and One Day Pass on Friday May 4th, 2018 at 8AM.

Who are VRLA's hotel partners?

VRLA has partnered with Millennium Biltmore Los Angeles and you can go call reservation direct for booking at 213.612.1575 (mention code: 1805VRLA18 / Virtual Reality Los Angeles Expo 2018) Subject to availability.

When is the last day to buy tickets?

The last day to buy tickets online is May 3, 2018 at 11pm PT. There will be online ticket sales with an increase in price for both Two Day Passes and Saturday Passes. BUY EARLY ONLINE AND SAVE!!!!

I need registration help! Who do I call?

Streampoint Support at VRLAreg@streampoint.com or call 1-866-998-7941.

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